You’re way more qualified to start a business than you think


Want to know one of the biggest mistakes I see mid-career professionals make when thinking about escaping their 9-5?

They completely undervalue their skills.

You’ve spent 15, 20, maybe even 25 years developing deep expertise in at least a few areas—but when it comes to starting a business, suddenly, you think you have nothing to offer.

I get it. I made the same mistake.

Early on, I fumbled around with unprofitable side hustles—mainly because they weren’t aligned with the skills I had already spent decades refining. I was trying to force things instead of leveraging what I already knew.

The turning point? I sat down and got brutally honest about what I was actually good at.

👉 After 20+ years in banking, I had become a subject matter expert in personal finance—mortgages, investing, retirement and estate planning - all of it.

👉 I also knew I enjoyed writing (I had been blogging for a couple of years, just for fun).

👉 That’s when it hit me: I could get paid to write about personal finance.

As soon as I put those pieces together, everything changed. My business took off.

So, here’s my challenge for you this week:

What’s one skill you already have that could be turned into a profitable business?

Best,

Colin

__________________

🚀 Ready to take action? Here’s how we can connect:

Join the conversation: My Facebook group, The 9-5 Escape Project, is a place for like-minded people who want the freedom to work on their terms. It's also the easiest way to connect with me, as I hang out there almost daily. Hop in and start connecting!

Follow along: I share insights, strategies, and behind-the-scenes looks at life outside the 9-5 on Instagram—come say hi!

Serious about your escape? If you're ready to create a roadmap out of your 9-5, let’s talk. Book a free intro call and see if my 1:1 coaching program is the right fit for you. [Book your call here!]

No matter where you are on your journey, you don’t have to figure it out alone. Let’s do this!

9-5 Escape by Colin Graves

I built a six-figure remote business and walked away from the 9 to 5 at age 46. Every Tuesday, I email a story, tip, or idea to help you climb down the corporate ladder and live life on your terms.

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